Free
FreeFree
No credit card required.
Individuals trying out a simple HubSpot site
- Up to 2 users
- 1 blog, up to 100 posts
- Up to 30 website and landing pages
- HubSpot branding on pages
Costs extra
HubSpot Content Hub
HubSpot's CMS and AI content tools, built on its CRM
Content Hub, formerly HubSpot CMS, is HubSpot's CMS and content marketing product. It sits on the HubSpot CRM, so pages, blogs and forms share contact data with the marketing and sales tools. Prices rise steeply from Starter to Professional.
Overview
Content Hub, formerly HubSpot CMS, is HubSpot's CMS and content marketing product. Marketers build pages and blogs in a drag-and-drop editor using themes and modules. Developers build those themes with HubL templates and the HubSpot CLI. It runs on the HubSpot CRM, so content can be personalised with contact data.
Strengths
- Pages, blogs, forms and CRM in one system, with no integration to maintain.
- Marketers can edit pages and themes without a developer.
- Many built-in AI tools for writing, remixing, translating and generating content.
- A free tier is enough to try it out.
Watch out for
- The jump from Starter to Professional ($450/mo) is large.
- Serverless functions and memberships need the Enterprise plan.
- Templates use HubL, a HubSpot-only language, so themes are hard to move elsewhere.
- Several AI features spend HubSpot Credits, and it is unclear which plan includes which AI tool.
Pricing
What each plan costs and what the bill is counted by: seats, sites, usage or a one-off license. The bottom of each card shows what you pay on top.
Starter
Per seat$20 per seat / month
Paid monthly or yearly.
Small teams that want a branded site and blog
- 1 blog, up to 10K posts
- Up to 30 website and landing pages
- No HubSpot branding
- 500 HubSpot Credits
Costs extra
Each extra user needs another paid seat.
Professional
Per seat$450 / month with 3 seats
With a yearly commitment.
Marketing teams that need testing and personalization
- Up to 100 blogs, 10K pages
- A/B testing and smart content
- SEO recommendations
- 3,000 HubSpot Credits
Costs extra
Extra core seats from $45 / month each.
Enterprise
Per seat$1,500 / month with 5 seats
Starts at $1,500 / month.
Large organizations with many sites and teams
- 5 core seats
- Up to 100 blogs, 10K pages
- 100 reporting dashboards
- 5,000 HubSpot Credits
Costs extra
Extra core seats from $75 / month each.
Prices checked See current prices on the vendor's site
Features
Free, included in the cheapest plan, on a higher plan, or enterprise only. Open a feature to compare it across every platform.
AI content tools
Tiered
Breeze AI: blog writer, content remix, brand voice and Content Agent; spends HubSpot Credits
Content modeling
Tiered
HubDB data tables for dynamic listing and detail pages
Custom code
Enterprise
Serverless functions and memberships need the Enterprise plan
Drag-and-drop page builder
Free
Drag-and-drop editor; a free tier is enough to try it out
Hosting
Free
Pages and blogs hosted by HubSpot
Personalization
Tiered
Content personalised with CRM contact data; Professional from $450/mo with 3 core seats
Templates and themes
Free
Themes and reusable modules; templates use HubL
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