Visual CMS

A visual CMS lets editors build and change pages by clicking directly on a live preview, while content is still stored in a structured, reusable way.

Best for Marketing teams that want to edit pages without a developer

Platforms in this category

Ranked by our overall score. Open a profile for strengths, watch-outs, pricing and features.

Storyblok SaaS 4.4 Headless CMS with a real visual editor Free starter · Growth from $99/mo

Webflow SaaS 4.2 Mature hosted visual designer and CMS in the browser From $25/mo per CMS site · seats from $15/mo, billed yearly

Prismic SaaS 3.9 Slice-based page builder for Next.js and Nuxt sites Free plan · paid plans from $25/mo

Visual CMS platforms combine the structured content of a headless system with a visual editor. Marketers can assemble pages from components and see the result as they work, while developers keep control of the building blocks.