Magnolia CMS

Agentic DXP with visual editing for headless sites

/ 5

Our score

Magnolia is an enterprise digital experience platform built on Java. Editors work visually on headless front ends, and teams can run it managed as DX Cloud or on their own servers as DX Core. Starting prices are published, and the final price comes by quote.

Overview

Magnolia has been on the market since 2003. The vendor now calls it an agentic digital experience platform. The content layer is hybrid and headless: it delivers content through REST and GraphQL APIs and lets editors work visually over live single-page apps built with React, Next.js, Nuxt, Angular or Vue.

It comes in two forms. Magnolia DX Cloud is managed by the vendor on AWS, Azure, Google Cloud, Aliyun or Swiss and European clouds. Magnolia DX Core runs on your own infrastructure. Multi-site setups use Live Copy inheritance for global rollouts. The AI framework, Magnolia Renivo, adds agents that stage drafts for human review.

Strengths

  • Visual editing on top of headless front ends, so editors keep a live preview.
  • Multi-site management with Live Copy inheritance for many brands and languages.
  • Starting prices are public, and you can choose managed cloud or self-hosting.
  • AI agents can only stage drafts, their actions are audit-logged and they follow role-based access.

Watch out for

  • Starts at EUR 3,000 to 5,000 per month. Add-ons such as A/B testing, analytics, AI search and bot protection cost extra, and the final price comes by quote.
  • Built on Java and JCR, so custom modules need Java skills. Light development reduces this.
  • The AI and agent features are new and described only by the vendor.

Pricing

What each plan costs and what the bill is counted by: seats, sites, usage or a one-off license. The bottom of each card shows what you pay on top.

DX Core

Custom quote

From EUR 3,000 per month

Starting price. Request a quote for the final price.

Enterprises that want to run Magnolia on their own infrastructure

  • Self-hosted, on-premises or in a private cloud
  • Hybrid and headless content management with REST and GraphQL delivery
  • Price depends on multi-site setup, business continuity and SLA

Costs extra

Add-ons are priced separately. See the vendor pricing page.

DX Cloud

Custom quote

From EUR 5,000 per month

Starting price. Request a quote for the final price.

Enterprises that want Magnolia managed by the vendor

  • Fully managed on AWS, Azure, Google Cloud, Aliyun or Swiss and European clouds
  • Up to 99.9% uptime
  • Price depends on traffic, uptime guarantee, cloud deployment, SLA and support

Costs extra

Add-ons cost extra: Magnolia Experiments by Kameleoon, Magnolia Conversions by Insightech, Magnolia Answers by ai12z, bot protection, frontend and design system hosting, Solr hosting.

Prices checked See current prices on the vendor's site

Features

Free, included in the cheapest plan, on a higher plan, or enterprise only. Open a feature to compare it across every platform.

A/B testing Tiered Add-on: Magnolia Experiments by Kameleoon, priced separately AI content tools Included Renivo agents such as Doc-to-Page and Prioritize Content. Agents stage drafts only. AI translation Included Instant Translate agent in Magnolia Renivo Analytics Tiered Add-on: Magnolia Conversions by Insightech, priced separately Audit log Included AI agent actions are audit-logged Content search Tiered Add-on: Magnolia Answers by ai12z for AI search, priced separately Custom code Included Custom Java modules, with light development to reduce Java work Framework integrations Included React editor package, plus Next.js, Nuxt, Angular and Vue support GraphQL API Included GraphQL delivery API next to REST Headless API Included REST delivery API for hybrid and headless use Hosting Included DX Cloud is managed on AWS, Azure, Google Cloud, Aliyun or Swiss and European clouds Localization Included Multi-language operation across brands and sites MCP server Included MCP server and client in Renivo. Content models can be shared with coding tools such as Cursor. Multi-site management Included Multi-site with Live Copy inheritance for global rollouts Plugins and apps Included Modular architecture with pre-built connectors for Bynder, Celum, SAP Commerce and commercetools Roles and permissions Included Role-based access, also applied to AI agents Self-hosting Included DX Core runs on your own infrastructure, on-premises or in a private cloud SEO tools Included Analyze SEO and Optimize SEO agents Visual editing Included WYSIWYG editing over live single-page apps, including React, Next.js, Nuxt, Angular and Vue