Webflow vs Wix
Our score, every feature we track, pricing plans, hosting and AI, side by side.
At a glance
The facts from each platform's profile, side by side.
| Metric | Webflow | Wix |
|---|---|---|
| Our score | 4.2 | 3.9 |
| Pricing | From $25/mo per CMS site · seats from $15/mo, billed yearly | $17 to $159/mo per site, billed yearly |
| AI | Platform AI sold as credits: 200 to 400 a month included, then $20/mo per 2,000 | Wix AI credits: 30 a day on free accounts, 150 to 1,000 actions per tool on Premium |
| Hosting | SaaS | SaaS |
| Source code | Closed source | Closed source |
| Created | 2013 | 2006 |
| Best for | Teams that want one vendor to host, run and update everything in the browser | Small businesses that want editor, hosting, store and bookings in one account |
| AI features | Platform AI sold as credits: 200 to 400 a month included, then $20/mo per 2,000 | Wix AI credits: 30 a day on free accounts, 150 to 1,000 actions per tool on Premium |
Features
How each platform offers a feature: free, in the cheapest paid plan, on a higher plan, or enterprise only. Open a feature to compare it across every platform.
Webflow
- AI content tools Tiered AI credits add-on; no published cost per task
- Content modeling Tiered Webflow CMS needs a CMS site plan, from $25/mo
- Drag-and-drop page builder Included Visual designer with interactions
- Hosting Included Hosted by Webflow; no European hosting option
- Reusable components Included Components in the designer
Wix
- AI content tools Included AI tools that run on credits
- Commerce Tiered Wix Stores and Bookings; commerce tools depend on the Premium plan
- Drag-and-drop page builder Included Drag-and-drop editor; building is free, publishing needs a Premium plan
- Hosting Included Hosting and domains; a Premium plan connects your own domain
- Plugins and apps Included App Market
- Templates and themes Included Templates for every kind of site
Pricing
Every plan, cheapest first, and what the bill is counted by. Open a profile for what each plan includes.
Webflow
- StarterFree Free Trying out and testing Webflow
- BasicPer site $15per site / month Simple sites that need no CMS
- PremiumPer site $25per site / month Content-rich sites with a CMS
- TeamFlat fee $2,500/ month Growing teams needing governance and localization
- EnterpriseCustom quote Custom Large organizations needing custom scale
Prices checked Vendor pricing page
Wix
- FreeFree Free Building a site before going live
- LightPer site $17per site / month Basic sites without selling
- CorePer site $29per site / month Small businesses starting to take payments
- BusinessPer site $39per site / month Growing businesses selling online
- Business ElitePer site $159per site / month Larger businesses scaling sales
- EnterpriseCustom quote Custom Large businesses and multi-site projects
Prices checked Vendor pricing page
Strengths and watch-outs
From our review of each platform.
Webflow
Strengths
- Powerful visual designer with fine control over layout and interactions.
- Hosting, CMS and editor in one place.
- Large community, templates and agency ecosystem.
Watch out for
- Every site and every seat is a monthly line: a CMS site from $25/mo, extra full seats $39/mo (billed yearly).
- AI is sold as credits with no published cost per task.
- No offline or desktop app, and no European hosting option.
- Leaving usually means rebuilding the site.
Wix
Strengths
- Everything in one account: editor, hosting, domain and apps.
- Built-in stores, bookings and an app market.
- Quick start for non-technical owners.
Watch out for
- A Premium plan per site, every year ($17 to $159/mo, billed yearly).
- Collaborators limited by plan: 2 on Light up to 100 on Business Elite.
- AI runs on credits, and Wix reserves the right to change credit costs.
- No export of the site to another host; leaving means rebuilding.
More comparisons
Everything on this page comes from our profiles of the two platforms, checked against each vendor's own documentation and pricing pages. Vendors change plans often: confirm prices on their site before you buy.